Associate Product Marketing Manager, Early Career
On-site
Job Description
As an Associate Product Marketing Manager (APMM), you will be part of the APMM program, Google’s global program for early career Marketers. During your time in the program, you will work on priority marketing projects in your organization, develop a breadth of marketing skills, join a community of peers and alumni, and be supported by dedicated mentors and executive leaders. In addition to your core work, you are expected to complete learning and development milestones, attend APMM programming, and actively contribute to the APMM community.
You will be assigned projects within the Marketing organization, supporting business goals and you’ll make direct contributions under the scope of a larger project, with general guidance. For example, you may help represent the user into the product development process and/or develop the go-to-market plans for driving awareness and adoption for new products and features among selected segments. You may drive growth marketing and optimization, contribute to Google’s brand strategy, generate user insights, and/or manage campaigns and programming.
The US base salary range for this full-time position is $85,500-$124,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Responsibilities
- Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key performance indicators (KPIs).
- Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them and measuring the efficacy of such programs.
- Support the team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
- Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.
- Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.
Job Requirements
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- Experience in marketing, brand management, strategy consulting, agency, technology, or related fields through full time roles, internships, projects, or academic classes.
Preferred qualifications:
- Knowledge about and passion for Google's products and the technology industry.
- Excellent problem solving skills, with the ability to develop and understand strategy.
- Excellent program management and communication skills.
